Christopher Meyer

Christopher Meyer

Head of Strategy & Operational Excellence Ferring Pharmaceuticals
Global senior Pharma/Biotech/Medical Device executive with over 20 years of management experience and passionate about improving patients' lives. Key expertise is in Corporate Strategy, Sales & Marketing (P&L Management, Product Launches and LCM), R&D Portfolio Management, Innovation, Digital Transformation, Change & Growth Management and Business Development. Direct responsibility for managing teams of up to 100 FTEs. Natural thought leader with strong ability to lead cross-functional teams, drive change and performance from Corporate Suite down to local operations, especially in a fast changing environment.

Day 1 | 20th October

4:20 PM Fireside Chat: Future-Proofing Content: How can you structure messaging so LLMs deliver accurate, compliant information to HCPs and patients?

Format: This interview -led session brings HCP perspectives directly into the conversation, cutting through assumptions to explore how pharma engagement is experienced on the ground. Through honest, first -hand reflections, HCPs will share what genuinely adds value, where engagement falls short, and how current approaches align, or clash, with the realities of clinical practice.

  • As HCPs and patients increasingly use LLMs to inform healthcare decisions, how can pharma future-proof its content and data strategies for an AI-mediated world?
  • What practical steps can teams take today to ensure content is structured in a way that LLMs can accurately interpret and prioritise?
  • What governance models are needed to ensure compliance, accuracy, and patient safety in an AI-first landscape?
  • Whose responsibility is it to ensure the answers LLMs share with HCPs and patients are correct to maintain trust? 

Check out the incredible speaker line-up to see who will be joining Christopher.

Download The Latest Agenda